The Cybernetic Culture Research Unit (CCRU) was formed around 1995 within the Department of Philosophy at the University of Warwick, UK , under the influence of Nick Land , Sadie Plant and Mark Fisher . From there it became the official organ of a movement that would shape the thinking of the following decades, first in an underground and surreptitious way. Later, with the advent of the internet and globalized culture, it would achieve considerable notoriety, contaminating contemporary culture with its ideas. In the second decade of the second millennium, accelerationism became a way of writing philosophy, a publishing fad and a meme .

The full impact of this anarchic organization and its philosophical and pseudo-philosophical musings can only be fully appreciated now that the concepts developed there are part of everyday life . The man largely responsible for this decentralized cognitive invasion is Nick Land , to whom we will dedicate the next four thousand words.
To avoid boredom, we'll split the article in half. This is the first part. The second will be published this Monday, September 8th . But the two comprise a single body of work .
The background: Mark Fisher as an Argentine publishing phenomenon
This story begins, in Spanish, with the introduction of three key texts by Caja Negrainto the Argentine publishing space. Between 2016 and 2017, the publisher published After Finitude by Quentin Meillassoux ; the collection Accelerationism ; and The Ghosts of My Life by Mark Fisher . With this triple operation and the successful circulation of these texts in the La Plata basin, the publisher also guaranteed the circulation of the accelerationist memeplex in Argentina . And, with it, a captive audience for its books. Chapeau.
Mark Fisher 's introductionto the Argentine meme pool prompted a series of reflections that became part of the common sense of left-wing intellectuals between 2017 and the beginning of the pandemic. And it cemented the fundamental maxim that popularized the author's philosophy: " Capitalism has captured the imagination of the future in an eternal present condemned to constantly repeat the imagery of the past . "
That mantra, which has become a common norm in Argentine criticism, reviews, and internet speculative thought, is the product of the not inconsiderable wit of Mark Fisher , with whom I, personally, have never had any sympathy. I've never gotten along very well with suicidal philosophers. Beyond the sympathy of the suffocating, dead-end aura of that kind of work, it's a manifestation of a constitutive dissatisfaction incompatible with being alive .
I understand the pessimistic vision, the critique of capitalism, but projects of personal self-destruction don't interest me personally. Still, Fisher has many redeeming qualities if you read them with enthusiasm. I highlight from this way of seeing the world the concept of hauntology , which is interesting and permeates much of his work. Fisher takesDerrida 's conceptand applies it to pop culture, where he points to a " cultural melancholy " in which we continue to recycle forms from the past because we have lost the ability to imagine radically different futures.
For me, having just finished reading Retromania by critic Simon Reynolds (who also published Black Box) , it seemed like a concept that at least deserved attention, regardless of whether I agreed with his diagnosis or not. Specifically because the pop culture of the 2010s was a great rehash of previous eras —I'm thinking of Marvel Studios and its general impact—and Fisher knew how to capture that mechanism, extrapolating it into a fundamental condition of the present.
For Fisher , the future is completely blocked by capitalist thinking, which can only repeat what has already been thought and turn culture into a money-making machine based on the exploitation of nostalgia . Nostalgia for a lost world, but also for a future that will never happen as long as we are trapped in a constant repetition of the present.
My rather late arrival at Fisher (I think in 2019-2020) would be the base material for me to get into what was then called " accelerationism ." A concept that today, along with other close cousins like "dark enlightenment ," makes me more embarrassed than anything else. Not because of the approaches themselves, but because of the popularization of the concept, which completely emptied it and reduced it to its most basic expression. Dead by saturation .
In any case, the detour around Fisher 's philosophyhas to do with the fact that behind this cultural-editorial fashion, Nick Land was sitting waiting : the apostle of chaos, the thinker of anti-humanism, the cognitive terrorist, the disciple of the desiring machine.
Bitcoin as a collector to enter Nick Land
My encounter with Nick Land 's thoughtoccurred at a time of profound change and curiosity in my life. It was 2018, and I was coming off a major job change after several years in the same place: a situation that had become completely repetitive and generated frustration, but one I couldn't escape. Life.
At the beginning of 2018, I started working at Ripio as a "content editor." In less than a year, I'd gone from the most boring and repetitive job on the planet to working for a startupwhose main source of income was buying and selling Bitcoin . I felt at the forefront of things. My job was to translate that universe for the widest possible audience and, thus, acquire new clients. It was the trade-off for making a living from writing . It was the first time I was going to make a living from writing on the internet. Something that, in my mind, had always belonged to the realm of the impossible.
As an extra, I had to read and learn about a technology that, at the time, was still being marketed as "revolutionary." That entire year, my job consisted of delving deeply into understanding Bitcoin and Ethereum , understanding their foundations if they existed, and trying to translate that for the non-specialist public. In mid-2019, while searching for texts with a certain theoretical complexity, I came across Crypto-Current: An Introduction to Bitcoin and Philosophy by Land. The text seemed taken from a cyberpunk novel:
The cybernetic consistency of the Bitcoin protocol is simultaneously technological and economic—we might (and shall) continue to say "techonomic." Its achievement is inseparable from an orchestration of cryptographic procedures and financial incentives, such that exploitation of its economic opportunities automatically reinforces its technical operation.

Already in a paragraph like this, we could sense the kind of theoretical arsenal that good old Nick had at his disposal. Cybernetic culture , the ability to invent neologisms based on juxtaposing concepts, feedback loops , right-wing readings of Marx —what more could you ask for? A text that wasn't melancholic or depressing, but technically correct and, moreover, pro-capital . What kind of heresy was that? But what undoubtedly drove the final nail out of the coffin was this paragraph, with its subsequent footnote:
§3.1 [..] Capital is essentially capitals, at war among themselves. It advances only through disintegration. If—not at all unreasonably—the basic vector of capital is identified with a tendency to social abandonment, what it abandons most originally is itself. That is why the left finds itself so commonly locked in a fight to defend what capital is from what it threatens to become.[..]
Footnote: Marx is not blind to any of this, although he tends to complacently bracket it as a self-destructive contradiction. The Communist Manifesto is especially stark in this regard. Continuous self-liquidation of the establishment is modernity's installed regulative idea. Recent history has only confirmed the insight. Capital revolutionizes harder, deeper, and faster than "the Revolution." Its lack of attachment to itself exceeds anything the left has been able to consistently match. Capital's scandalous immortality is derived solely from its inventiveness in ways to kill itself. There is no serious way in which it could die that is not more intensely effectuated as a functional innovation within itself. Revolutionary capital proceeds through disintermediation.
From these paragraphs, I knew I'd found something different. In just one paragraph and a footnote, the guy gave me a definition not only of how Bitcoin operated , but of all capital and its classic dynamic of "creative destruction," at the very reproductive heart of the system. Everything the left pointed out as dangerous and potentially destructive was nothing more than a system of competition and destruction within capitalism itself. A machine for assimilating difference and innovation, and using it to endure, changing everything that needs to be changed except the fact of existing.
To top it all off, I had immediate proof of the veracity of this information, given that I worked in an industry whose goal was to destroy the old, obsolete financial system and transform it into an even more perfect, more efficient machine, completely rooted in cybernetic circuitry. I could see, from my bed to my living room, the process of money becoming software and software becoming global financial infrastructure , and the capacity for human effort invested in integrating this universe into the pre-existing financial world: communication channels between the old payment system (banks), consumer credit (credit cards), and traditional investors.
Fast Forward to 2025: Black Rock manages one of the largest Bitcoin investment funds on the planet. Land beat Fisher by a landslide .
Reviewing the Landian arsenal

After this discovery of the destructive power of Landian thought , I had no choice but to delve deeper into this guy's thinking. Fundamentally, because it's an approach to a problem that will accompany me throughout my life: capitalism and its evolution . It's the political problem by definition. Secondly, because it takes you out of a purely conservative defensive position in which you can only aspire to "slow down the process"; that is, to become a negative feedback loop . Or, at least, if you take that option, you already know what your task is and how to achieve maximum efficiency in this type of system.
But also because it's a reading outside the techno-optimist or techno-pessimist dichotomy . It overcomes that contradiction. I don't agree in the slightest with the process Land describes or tries to create, but these definitions are so operational that they allow me to think of realistic scenarios around these problems. The optimistic patina of technology is also an epistemic obstacle. The native ideology of Silicon Valley, which is a kind of cross between Steve Jobs and Cris Morena, is a disgrace .
On the other hand, the belief that technology only destroys is a rather biased way of looking at the issue, as long as it paralyzes thought and not a tool for political action. You want to play the Unabomber? I really respect you, but being in a permanent state of crying—"Whooooo, technology is bad"—without doing absolutely anything, is a position I'd rather flee from completely. Yes, cybercapitalism is shit , but I need to understand how it works if I want to survive the world to come, which is clearly more messed up, more complex, and more criminal than the one we're leaving behind.
Land not only removes the techno-optimistic patina of capitalism but also, in the process, takes a cuddle to naive transhumanist voluntarism , whose origin is nothing more and nothing less than the continuation of the Enlightenment project and Kantian philosophy (something assumed by Nick Bostrom himself in the Transhumanist Manifesto ). Land reveals the terrifying origin of the war machine that is capitalism, the nomadic cyber war camp whose ultimate goal is to parasitize Humanity at maximum speed to achieve an escape from all possible limits. The purely genocidal constitution of the Enlightenment project .
Reading Land is the equivalent of going from listening to theBeatles' Magical Mystery Tour , where rock is a force of progressive liberation and colorful well-being, to Slayer'sAngel of Death , which sings about Josef Mengele at maximum volume and with a riff that won't let go until it kills you and throws you in a ditch.
But Land's turn is based not on a critique of this system-project but on a description and exaltation of it. Hence the hatred systematically garnered by his detractors. Land is not a humanist, but quite the opposite . He is an apostle of the most dehumanizing mechanism ever created by humanity itself. Or perhaps he invented himself in the future and from there invaded the human.
To understand the shift then, we have to grasp some of the concepts or conceptual tools that Land used to deploy this strategy of A) identification with the monstrous and ungovernable nature of capitalism B) becoming its most staunch theoretical acolyte.
To do this, we are going to classify some key concepts such as hyperstition , feedback loop , desiring machine , human security system and a whole other host of concepts that seem to have come from an alert screen at NERV headquarters.
But we will do that in the second part of this article.